Defining conference success

How do you know your event was successful? Can you show someone your conference met your goals? What should or shouldn't you record to demonstrate ROI? This week Isaac and Nessa jump into figuring out how to define success for a conference and how to measure it.

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Opening and closing theme is Just Dance by Patrick Patrikios

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

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About the Podcast

Make It Kickass

Community Event Mastery

Make It Kickass explores how leaders of growing communities can make conferences with impact, gatherings with purpose, and an attendee experience that knocks their socks off. We uncover the strategies, tactics, and tools we use every day to bring our clients’ conferences to life. If you've ever wanted to host a life-changing conference, this podcast is for you.

Find us at kickassconf.com or geteventlab.com

About your hosts

Isaac Watson

Isaac Watson is the founder and Executive Producer at Kickass Conferences, an event strategy and production studio based in the Pacific Northwest. Isaac helps community leaders develop and deliver transformative events for their audiences and inspire them to build a better world.

A maker and introvert at heart, when he’s not working his magic behind the scenes in event strategy and production, he’s usually at home in Vancouver, Washington working on remodeling projects, gardening, cooking, learning to sew, and building LEGO.

Nessa Jimenez

Nessa Jimenez is the Operations Manager at Kickass Conferences, an event strategy and production studio based in the Pacific Northwest. She coordinates the day to day work with our clients and vendors, keeps all of our projects rolling on time and now edits and produces the podcast.

Nessa lives in and works from Puerto Rico. When she's not working, you can find her reading a book or trying to figure out how to keep her plants alive.